Producing video content for a health system can often turn into an equipment & technology broadcast, or can easily become a litany of the latest corporate buzzwords. Thankfully, Kosciusko Community Hospital’s marketing department sees things a little differently. We were given the task of making sure the KCH story was told, and that the target market could also identify on a personal level. For KCH’s first ever TV campaign, the “Living Life” story is a refreshing look at the personal story of Rick’s Heart.
Tags: commercials, editing, explore media
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